An amazing fashion show – what was its main focus?

Tancerki na tle transparentnych ekranów LED w trakcie Nadwiślański Fashion Week
Transparent LedLIGHT screens as a visual setting for Fashion Lake 2022

Nadwiślański Fashion Week 2022 surprised everyone with its grandeur. The undisputed style icon, Joanna Horodyńska, hosted the event. This year’s edition focused on celebrating local folk culture and indigenous ethnic heritage. There was a hint of tradition but also a breath of modernity. Emerging and established fashion designers presented their designs. In a beautiful and original way, it combined many important initiatives: the cultivation of tradition, a love of fashion and a tribute to innovation. And thus highlight the strengths of the Podkarpackie and Świętokrzyskie region.

Fashion Week and its fascinating facets

Modelka na tle ekranu LED przy słupie ognia w trakcie Nadiwślański Fashion Week
Arrangement with classic LED screens during Fashion Street Sandomierz

The audience had the opportunity to take part in an exciting spectacle. The show’s artistry reached the level of global fashion shows. It combined art and sophisticated entertainment. Emotions previously known from media coverage were at hand. Both participants and guests had the opportunity to participate in a phenomenal event, elevated to a very high level. After all, it’s not often that you get to experience the stylish avant-garde up close and find elements of your own cultural identity in it.

LedLIVE is a strategic partner of the event

We were delighted to partner with the event. With thorough attention to detail, we developed the visuals for the event to allow all attendees to not only watch the event but to be transported to another space. To feel, to experience something incredible and unforgettable. To create excitement for the hosts, invited guests or spectators, even those watching from a distance. An appropriately prepared and thoughtful set design made for an impressive visual effect. The slogan “feel the flow” perfectly describes the sensations felt when participating in the current edition of Nadwiślański Fashion Week.

LED screens – the most important element of an event’s visuals

Joanna Horodyńska prowadząca Nadwiślański Fashion Week na tle transparentnych ekranów LED
Fashion Lake and the original transparent LedLIGHT background

The LED solutions were professionally selected based on the character of the location, the surrounding space and the existing architecture. As always, when organising an event, we aimed to capture the entire mood and create an event appealing to the senses. And thus memorable for a long time. The LED technology used perfectly aligned with the idea behind Nadwiślański Fashion Week 2022. The celebration of fashion and culture days was intended not only to highlight the strong folk roots and historical features of our region but also to showcase the economic potential, opening up broad business prospects.  The transition from the Lasovian tradition to the present-day image of a modern, economically expansive region open to technological innovation had symbolic overtones. The featured outfits were diverse. Avant-garde styling alternated with classical. The LED screens were perfect for this concept. They were an element, demonstrating the technological revival of the Podkarpackie and Świętokrzyskie, boldly investing in novel solutions.

Two shows, two sets – how relevant was our creative approach?

Nadwiślański Fashion Week 2022 brought a combination of good style, elegance and a note of tasteful modernity. The event‘s standard was no different from the acknowledged global canons of the major fashion capitals. Sandomierz Fashion Street 2022, produced using our OUTDOOR LED media, delighted with an atmosphere of momentousness in keeping with the charm of the location. Tarnobrzeg Fashion Lake 2022, packed with our outstanding transparent LedLIGHT, provided participants with a lot of excitement. Each location was different, and thanks to our approach, we selected tailor-made solutions. Importantly, we were involved in the preparation of the event from the very beginning, ensuring that all elements worked together as well as possible. We developed the concept, prepared the graphic content and set design, and planned the visuals as our contribution to the success of the event.

Tarnobrzeg Fashion Lake – the start of the event in a transparent setting

Visual embellishment with transparent LedLIGHT screens made Tarnobrzeg Fashion Lake 2022 a true show. The unique lakeside setting, a stage of our design built on the surface of the water, cutting-edge transparent LedLIGHT displays and professional graphic materials – all elements worked perfectly together to offer guests an amazing experience. As in Sandomierz’s Old Town, Tarnobrzeg Fashion Lake showcased the multifaceted nature of the Podkarpackie and Świętokrzyskie region. The location at a thriving lakeside tourist destination and the reference to living in harmony with nature helped to convey a commitment to nature and tradition. Our transparent LedLIGHT screens were a must. They highlighted the image of the Podkarpackie region as a thriving brand oriented towards innovative solutions and new technologies.

Sandomierz Fashion Street – OUTDOOR LED screens ideal for set design

Sandomierz Fashion Street 2022 took place in one of the most representative locations in the Sandomierz area, right next to the Town Hall. With their simplicity and elegant design, the classic LED screens completed the scenery harmoniously. We highlighted the charm of the location and its historical importance. Lighting effects, designed stage and graphic content gave a fantastic outcome, worthy of leading fashion events. Sandomierz lit up, giving all arriving visitors a dose of unique emotions.

A Vistula fashion festival – a success and unforgettable memories

Modelka ubrana na czarno idąca po wybiegu na tle ekranu LED w trakcie Nadwiślanski Fashion Week
Fashion show in Sandomierz and stylish LED scenography

The idea behind the event was to express a symbolic shift from respect for local culture to a new technological quality and to showcase opportunities for business investment. Focusing on development while cultivating indigenous traditions, cultural heritage, and customs was the main idea behind the event. The show reflected the aforementioned aspects at their best. The commitment of many people, including our LedLIVE team, contributed to the success of Nadwiślański Fashion Week 2022. The memories are bound to stay with us for a long time.

If you want to organise a professional event with an extra dose of unique emotions, email us or ask for a quote.